2003 - 2006
By around this time, brand ‘Kohinoor’ gained a strong position in the minds of its consumers – it started becoming a big & trusted household name in India.
This was the time when Kohinoor diversified into branded packaged convenience foods and took authentic Indian flavour abroad with Ready-to–Eat Indian curries and authentic Indian Ready-Meal preparations. To achieve this height, Kohinoor also got a backing of a very modern and sophisticated food processing plant at Bahalgarh, in the outskirts of Delhi.
The brand also got into Frozen Foods during the same period. It established a state-of-the-art frozen foods facility at Bahalgarh, in the outskirts of Delhi, India and started supplying a range of its Frozen products in the Indian market.